Thirty Two was launched in 1995 and they wanted to lead the development of snowboard boots and snowboard clothing, from beginning. It can safely be said that Thirty Two succeeded and the label is famous to never compromise with material, technique or team riders. Thirty Two is represented by J.P Walker, Simon Chamberlain, Markku Koski, Joe Sexton, Tyler Flanagan, Ståle Sandbech and Marie-France Roy. Swedes that are supported by Thirty Two are Johan Karlsson, Zebbe Lindmark and Cecilia Schenk among others. www.thirtytwo.com