No matter if you choose to call them Docs, DM's or Martens shoes and boots from Dr Martens are a guarantee for quality, tradition and style immortal. Since the beginning in 1960 the rough, air-cushioned soles of Dr Martens have treaded a cultural niche of their own and the brutally elegant look works as good during Sunday's museum visit as in the pub or on the dance floor the night before. www.drmartens.com